Food Forests New Zealand is the main public hub for the food-forest movement in Aotearoa — the front door that turns curiosity into community. We designed, built and branded it as a content and connection point that funnels people into the wider network.
The brief
Create a welcoming national home for food forests — easy to find, easy to understand, and built to grow an engaged community across the country.
What we did
- Website design & development and brand identity.
- Content structured for a national audience and for discovery.
- SEO and AI-search optimisation so it’s found in Google and AI tools.
- Facebook page + group funnels cross-linked into the site to grow and feed the community.
Why it matters
It’s the top of the funnel for the whole regenerative-food network — the site that introduces people to food forests and connects them onward to growers, tools and education.