Website redesign & rescue

If your website is slow, dated, hard to edit or just isn’t bringing in work, Te Puke Digital will redesign or rescue it — without losing your Google rankings. We modernise the look, fix the technical foundations, speed it up, and make it ready for both search engines and AI answers, so it starts earning its keep again.

You don’t always need to start from scratch. Often a site has good bones — solid content, an established domain, existing rankings — but a tired design, bloated plugins or broken pages are holding it back. A redesign keeps what’s working and fixes what isn’t, which is usually faster and cheaper than a full rebuild.

What’s included

  • Modern redesign that reflects your brand today and is built to convert.
  • Speed & Core Web Vitals fixes — images, caching, scripts and code cleaned up.
  • Ranking-safe migration — careful 301 redirect mapping so you keep your SEO equity.
  • Broken-site rescue — hacked, crashed, half-finished or abandoned sites brought back to life.
  • SEO & AI-readiness rebuilt in — clean structure, schema and an llms.txt so AI engines can read you.
  • Mobile & accessibility improvements across the whole site.

How it works

We start with an honest review of your current site — what’s working, what’s hurting you, and what’s worth keeping. We map old URLs to new ones, redesign and rebuild on a fast, secure foundation, migrate your content carefully, and test redirects before launch so nothing breaks. Afterwards we monitor rankings and keep the site healthy on a care plan.

Why it matters

A dated or slow website quietly costs you customers every day — people judge your business by it in seconds. But a careless rebuild can be worse, wiping out years of SEO if URLs and redirects aren’t handled properly. A proper redesign protects what you’ve built while fixing what’s letting you down.

Who it’s for

Bay of Plenty businesses with an existing site that looks old, loads slowly, is hard to update, was abandoned by a previous developer, or has been hacked or broken — and anyone whose site simply isn’t generating the enquiries it should.

Frequently asked questions

Will a redesign hurt my Google rankings?

Not when it’s done properly. We map old URLs to new ones with 301 redirects and carry over your content and structure, so rankings are protected — and the speed and SEO gains usually improve them.

Can you rescue a site built by someone else?

Yes. We regularly take over sites built (or abandoned) by other developers, including ones where the original login or files are missing. We’ll assess what’s recoverable and the cleanest way forward.

Is a redesign cheaper than a new website?

Often, yes — if the content and structure are worth keeping. Where the site is too far gone, a fresh build can be better value. We’ll tell you honestly which makes sense for you.

My site was hacked — can you help?

Yes. We can clean up the hack, restore the site, harden its security, and put it on managed hosting with a care plan so it stays protected.

Time for a refresh? Get in touch, or look at our speed optimisation and website audit services.