Google Business Profile management

Your Google Business Profile is often the first thing customers see — Te Puke Digital sets it up properly and keeps it working for you. On Maps, in local search and in the panel beside Google’s results, your profile decides whether nearby customers call you or scroll past. We make sure it’s complete, optimised and active.

It’s a free listing from Google, which is exactly why so many businesses set it up once and forget it — leaving wrong hours, no photos and ignored reviews. A well-managed profile, by contrast, is one of the most powerful (and cost-effective) local marketing tools there is.

What’s included

  • Setup, verification & optimisation — every field completed and tuned for visibility.
  • Categories, services & attributes chosen correctly so you show up for the right searches.
  • Photos, posts & updates to keep the profile active and appealing.
  • Review management & responses — building trust and signalling activity to Google.
  • Products & services listings shown directly in your profile.
  • Insights & ongoing management so it keeps performing month to month.

How it works

We claim or access your profile, fix and complete every section, and optimise the categories and description for the searches that matter. Then we keep it alive — regular posts, fresh photos, prompt review responses — and report on the calls, clicks and direction requests it generates. It pairs naturally with our local SEO work.

Why it matters

For local businesses, the Google Business Profile often drives more enquiries than the website itself. It’s where people get your phone number, directions, hours and reviews in one glance. A neglected profile with poor information or unanswered reviews actively turns customers away — while a sharp one wins the click before they’ve even seen a competitor.

Who it’s for

Any Bay of Plenty business with a physical location or local service area — trades, hospitality, retail, clinics, salons — that wants to show up strongly on Google Maps and local search.

Frequently asked questions

Is a Google Business Profile free?

Yes — the listing itself is free from Google. The value we add is setting it up correctly and managing it well, which is what actually drives local visibility and customer trust.

I already have a profile — can you improve it?

Definitely. Most existing profiles are half-finished. We optimise the categories, description, photos and services, sort out any duplicate or unverified listings, and get it active again.

How do I deal with a bad review?

We help you respond calmly and professionally, which often impresses future readers more than the review itself — and we work on generating more genuine positive reviews to balance it out.

Can you manage it for me ongoing?

Yes — ongoing management (posts, photos, reviews, insights) is exactly what keeps a profile ranking and converting, and we offer it as a monthly service.

Want your profile working harder? Get in touch, or see our local SEO and SEO services.